Design for Environmental Leadership

This project aimed to design graphics for the new Greti U. Croft Center for Undergraduate Environmental Leadership (CUEL). The graphic needed to align with the university's brand guidelines while also fitting cohesively with an existing student organization within the environmental studies department. Additionally, the design had to reflect the unique regional identity of the university's location. If you look closely, you can find the iconic Santa Barbara channel islands outlined in white in the tree.

Through a collaborative process with the client and attention to detail, the final design captured the essence of CUEL's mission while paying homage to the unique geography and natural surroundings of UC Santa Barbara.

New Graphic for CUEL

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