Visual Identity in Times of Change
For new or existing businesses that are curious about the potential of depth psychology, symbolic imagery, and design thinking to bridge the gap between what is and what will be.
Testimonials
“I actually get excited when talking about marketing rather than being overwhelmed. I appreciate Mitra’s time, knowledge, and foresight into making this an effective part of working on my business.”
“It’s an amazing amount of work and progress from when we completed the logo design competition with 99 designs. Very happy overall with the designs, great work Mitra.”
Why Work with Mitra?
I have a Master’s in Humanities, a library of cards with many visual styles, and over a decade of experience designing for the tech and small-business worlds. I speak the language of the boardroom and the basement. I’m not here to tell you to 'think positive'—I’m here to help you integrate your complexity into digital media that works.
A standard designer builds what you tell them to. But if your internal 'map' is misaligned, you're just paying me to design a beautiful mask for a face that’s constantly changing. I charge for the alignment. Let’s build a solid foundation to start based on your style and our shared history of visual language.
-
Low friction, high impact. Let’s "test" the chemistry.
The Offer: A 90-minute Archetypal Mapping session.
What you get: Deep-dive intake analysis.
A 3-card "Strategic Spread" (The Subconscious Brief).
A 1-page "Action Memo" summarizing the core archetype and 3 immediate brand pivots.
Price: $350
If you book a full package within 30 days, this fee is applied to the total.
-
You have the idea, but need support to launch it.
The Offer: A 4-week Brand Alchemy Intensive.
What you get: 4 Weekly 1-on-1 sessions
The "Identity Architecture" Manifesto (The 4-page PDF we designed earlier).
A Visual North Star (Logo concepts, color palette, typography, and a 1-page landing page mockup).
Price: $2,500
-
For the Founder or Executive in a total life/business pivot.
The Offer: A 3-month "Founding Alchemist" Agreement.
What you get: Bi-weekly "Shadow Work" & Strategy sessions.
Full Creative Execution: We build the actual website (Webflow/Squarespace), the brand deck, and the social media "Vibe Shift."
"On-Call" access for navigating difficult interpersonal conflicts at the startup.*
Price: $7,500 – $15,000+ (depending on the complexity of the web build).
During normal business hours response within the day.